Iconic Awards 2017: GROHE wins nine awards

    Every year, the Iconic Awards recognise visionary buildings, innovative products, and sustainable communication in the architecture, construction and production industry sectors. This year, GROHE has been announced as the winner of nine coveted awards in the categories “Product“, “Communication“ and “Architecture“. The official award ceremony will be held on the 4th of October 2017 at BMW Welt in Munich.

    • “Product” category: three “Best of Best“ Iconic Awards 2017 for Blue Home, Concetto Professional and Euphoria 260 as well as awards for the Sense and Sense Guard, Lineare, Essence Professional and Smart Control Concealed
    • ”Communication“ category: award for the publication series "GROHE Architekturlösungen” (“GROHE Architectural Solutions”)
    • “Architecture“ category: award for GROHE's trade fair booth at ISH 2017

    Three “Best of Best” and four more Iconic Awards 2017 in the “Product” category

    The GROHE Blue Home water system, the Concetto Professional kitchen tap and the Euphoria 260 shower head each won a "Best of Best" Iconic Award 2017 in the "Product" category. At the touch of a button, the GROHE Blue Home water system delivers delicious filtered water chilled to the perfect drinking temperature in three options: sparkling, lightly sparkling or still, directly into your glass. The system, which combines timeless design with innovative technology, consists of an elegant kitchen tap and a high-performance cooler with integrated filter. This “private water source” will ensure you remain refreshed in the most sustainable and resource-saving way possible.

    With its GrohFlexx and EasyDock M technology, the GROHE Concetto Professional kitchen tap is incredibly flexible and easy to use. The tap has a silicone hose with an integrated metal spring, allowing it to turn 360 degrees, and a button for simple switching between normal water flow and a jet spray – perfect for washing dishes, rinsing vegetables and filling tall pots effortlessly.

    The Euphoria 260 shower head transforms showering into a soothing and personalised experience, with its 260mm diameter and three zone features. The user can change the flow of water to suit their mood, choosing between a powerful concentrated jet to a stimulating and invigorating stream and even a full soft rain shower by simply turning the SmartControl panel.

    In the “Product” category, GROHE has also won Iconic Awards for its Lineare and Essence Professional tap collections, the concealed shower control element SmartControl Concealed and GROHE Sense and Sense Guard, the new water security system. With its clear lines, the Lineare mixer range is designed to create contours in your bathroom, while the Essence Professional tap line makes your work in the kitchen more efficient and comfortable. The flush and minimalist designed SmartControl Concealed can be controlled by intuitive push and turn technology. Meanwhile, the innovative and smart water safety system consisting of Sense and Sense Guard detects and protects homes against water damage.

    GROHE at ISH 2017 – winner in the “Architecture” category

    GROHE has received an Iconic Award in the “Architecture” category for its impressive booth at ISH 2017 in Frankfurt am Main, the world’s leading trade fair for bathroom, building, energy, climate technology, and renewable energy. With the slogan “WATER. INTELLIGENCE. ENJOYMENT.”

    GROHE presented itself as a pioneering market leader in the sector and showcased the digital controllability of water as an innovation in its own spectacular exhibition hall.

    GROHE Architekturlösungen – winner in the “Communication” category

    Through its publication series “GROHE Architekturlösungen”, a supplement of the German construction magazine “DBZ Deutsche BauZeitschrift”, GROHE has received an Iconic Award in the “Communication” category. Each issue features a specific theme, such as hotels, office buildings, or care and nursing homes, that details construction projects and the GROHE products they incorporate. The series also gives answers to architectural questions. “GROHE Architekturlösungen” is one of the company's central communication tools and its target audience consists of architects, professional planners, plumbing experts and theme-specific groups.

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