الإثنين, 22 تموز/يوليو 2019 14:55

Less is more

    This September for London Design Festival, British Designer Daniel Schofield will present a number of new launches for distinguished British brands ercol and Hayche. His new series of tables and a chair are all designed with a reductive approach to materials, form and function.

    Schofield is collaborating for the first time with globally-renowned British furniture brand ercol, who have commissioned to design a range of occasional tables. The resulting designs reflect ercol and Schofield’s combined love of craftsmanship, whilst also celebrating a contemporary aesthetic, which, like ercol’s design classics, will stand the test of time.

    Tenon Tables

    The Tenon Tables collection are a series of sculptural pieces which are the result of a pragmatic approach to both construction and design.

    Excess material is removed where it is not required which leaves the bottom of the tables weighted and stable. This design approach naturally creates a joint for the top of the table. The oversized wedged tenon joint becomes the key focal point of the piece, also lending its name to the design. The tenon highlights the construction of the piece as well as ercol’s long-standing reputation for quality of craftsmanship.

    Ore Tables

    In addition, Schofield has also designed the Ore Tables, a series that seeks to extend ercol’s material palette by pairing its beautifully-crafted wood with cast iron. Schofield chose cast iron as its production and honesty matched the natural beauty and strength of the oak and walnut he has paired it with.

    The bases are sand cast and painted black to present a family of tables that are elegant yet sturdy and highly functional.

    A purposefully thin base allows the design to slide under and up-to sofas and chairs and blends seamlessly into the table stem.

    Perfect juxtaposition

    Launching this September at 100% Design, the Backer Chair is Daniel Schofield’s first design for Hayche, the award-winning British contract furniture and chair maker.

    The Backer Chair has the sturdiness and comfort of a solid wood chair paired with the comfort and ergonomics of a formed ply seat, whilst possessing elegant details to create a refined and considered design. Schofield juxtaposes the seemingly lightweight nature of the plywood shell with a robust design that is slim in profile with sweeping curves and sophisticated in style.

    The Backer Chair is designed with ergonomics and comfort in mind and is manufactured in Italy from oak. It is available in natural oak or stained oak in burgundy, blue and black.

    About Daniel Schofield

    Daniel Schofield is an award-winning British furniture and product designer hailing from the Midlands and based in London.

    Daniel takes a reductive approach to materials, form and function. His designs are distilled to create useful and timeless products that remove superfluous elements and celebrate honest design. The fusion of graphics, construction and design is central to Daniel’s design ethos and all three areas have informed his visual language and creative direction.

    His design process was honed early on in his career, which began with the study of art and design at Warwickshire College. Following this he undertook a carpentry apprenticeship building homes, offices and restoring historic and listed buildings. This combination of an arts-based education and hands-on craft experience evolved into a passion for design and culminated in a degree in furniture and product design at Sheffield Hallam University.

    Since then Daniel has gone on to become one of the UK’s most promising design talents, utilising his diverse creative output to collaborate with a selection of British and world-leading brands and manufacturers including Conran, Benchmark, Decode, Woud. In addition, Daniel is currently working with ercol, Hayche, Deadgood, Very Good & Proper and Please Wait to be Seated on new products for 2019.

    Daniel has also been the recipient of several awards including Elle Decoration’s British Design Award, a New Design Britain Award and the World Interior News winner for Furniture Design.

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